Visa For Music 2021

VFM 2021 Playlist

VFM 2021 artists

Playlist VFM 2021

The Hybrid edition

Combining the expertise of the physical editions since 2014, and the success of the digital edition 2020, this new edition will be presented in a new HYBRID format: PHYSICAL + DIGITAL VERSION

Why this format?

  • To reach different audiences across the African continent
  • Attract the 100% digitalized youth
  • Be resilient and adapt to the current health climate
  • Continue to promote artists even in times of crisis

The 2022 Jury

Five personalities from the culture and music world meticulously select each year the artists who will perform in showcases.

Raoul Rugamba – Rwanda

Raoul Rugamba – Rwanda

Entrepreneur and founder of the creative agency Hobe and the platform Africa in Colors

Young Rwandan entrepreneur, Raoul Rugamba has evolved in the creative and digital cultural industries sector.

With the aim of structuring the pan-African CCI ecosystem, he founded in 2015 the creative communication agency Hobe and launched the platform Africa in Colors to work in particular on the valorization and support of African artists.

Yassin Tabouktirt – Morocco

Yassin Tabouktirt – Morocco

Manager of label New District ; Producer and columnist at Radio 2M

Current manager of the label New District, Yassin is also a producer and columnist for Radio 2M.

He has evolved in the music industry as a booker for Blue Line and Accords croisées and has become an expert on the Maghreb scene, notably through his experience as Artist Marketing Manager Maghreb at Deezer. He also co-founded the agency Ginger Sounds and worked with multiple artists such as: Oum, N3rdistan, Souad Massi, Faiz Ali Faiz…

Reem Kassem – Egypt / United Arab Emirates

Reem Kassem – Egypt / United Arab Emirates

Cultural manager, producer, programmer and researcher

Named one of the 50 most inspiring women in Egypt, Reem works to empower women and promote gender equality in the cultural sector.

After 20 years of experience in the performing arts, community arts, cultural policy, and diplomacy, Reem is currently a Senior Specialist at the Cultural Foundation Abu Dhabi. She is also the co-founder of Basita. live and the founder of AGORA for arts and Culture.

Sarah El Miniawy – Egypte / Royaume-Uni

Sarah El Miniawy – Egypte / Royaume-Uni

Founder of the Simsara Music and public relations officer

Sarah El Miniawy is the head of Simsara Agency. It is a public relations agency that also handles artist management in the field of music and special projects.

Sarah works with a selected group of artists at the forefront of alternative and experimental music in the Arab world.

Mory Touré – Mali

Mory Touré – Mali

Music columnist and cultural journalist and promoter of Radio Afrika

Passionate about music, Mory Touré is a Malian cultural journalist and promoter of the cultural web radio “Radio Afrika”.

He has been the correspondent of RFI for the program “Couleurs Tropicales” in Mali for 18 years and has been a music columnist on several radio and TV channels.

Finally, he is a reporter for several festivals and cultural events on the African continent.